The people behind
the work.
A small team across two offices who love what they do. We learn constantly, care about the details, and measure success by whether your phone is ringing.
At a glance
Integrity Marketing Services is a Kirkland, Washington digital marketing agency founded in 2018. We provide SEO, Google Ads, web design, and Generative Engine Optimization (GEO) for local service businesses doing $750,000 to $5 million in annual revenue. We work in ten verticals: contractors, remodelers, painters, roofers, HVAC, plumbers, electricians, therapists, medical practices, and landscapers. Our team is eleven people, all in-house, split between offices in Kirkland, WA and Eagle, ID. We hold a 5.0 rating across 106 Google reviews. Every asset we build (website, content, ad accounts, analytics) belongs to the client from day one.
Our story
We named the company Integrity because that's how we run it.
We started Integrity Marketing in 2018 in Kirkland, WA. The name was intentional. We wanted to build something we were genuinely proud of. An agency where the work speaks for itself and the relationships last.
The early days were simple. A handful of clients, all referrals. People who needed real help with their marketing and wanted to work with people who actually cared about the outcome. That's still how we operate today.
Today we're a team across two offices: our headquarters at 803 Kirkland Ave #202, Kirkland, WA and a second office in Eagle, Idaho. The Eagle office happened because one of our co-founders moved there, liked the area, and saw great businesses in the Treasure Valley that needed better marketing support.
We've never had a sales team. Every client came through referrals or found us through the work we do for other clients. We think that says a lot about how we operate.
We built Integrity to be the kind of agency we'd want to hire ourselves. Honest about what's working, always learning, and genuinely invested in our clients winning.
The team
A team that loves what they do.
No layers. No account managers who disappear after the pitch. These are the people doing the work.
How we work
Results over activity.
We don't measure success by how many blog posts we published or how many keywords we're tracking. We measure it by whether your leads went up. Whether your phone is ringing more. Whether the revenue justifies the investment.
Every engagement starts with a business goal. Then we work backward to figure out what actually moves the needle. Sometimes that's SEO. Sometimes it's Google Ads. Sometimes it's a new website. Often it's a combination.
Understand your business
We meet with you to learn what you do, who your customers are, and where you want to grow.
Research the market
We look at your competitors, your local landscape, and where the gaps are.
Execute on the gaps
We build a strategy around where you can win, then do the work to get you there.
What we care about
The things that define how we operate.
You own everything.
Your website, content, ad accounts, analytics, and creative files belong to you from day one. We set everything up under your accounts. If you ever leave, it all goes with you.
Transparent pricing.
We publish our pricing because you shouldn't need a sales call to get a number. No hidden fees. No surprise invoices.
Short contracts by service.
Google Ads: 3-month initial, then month-to-month. SEO: 6-month initial, then month-to-month. Web design: project-based. We earn the next month. That's how it should work.
All work done in-house.
Every strategy, ad, design, and line of content is built by our team in Kirkland and Eagle. The people you meet are the people doing the work.
Always learning
We stay ahead because we never stop learning.
Search changes constantly. Google updates, AI shifts, new platforms. We treat learning as non-negotiable. When the landscape moves, we move with it.
Proprietary SEO system
Our SEO Director, Dylan Axelson, built April AI on 8 years of campaign data. It creates ideal customer profiles and writes targeted content using the latest SEO and AI optimization techniques. It's not a generic tool. It's built on what we've learned actually works.
Generative Engine Optimization
People are asking AI the questions they used to type into Google. We saw this shift early and started building for it. We've been tracking and optimizing for AI search since 2024, and we're one of the first agencies in the Pacific Northwest to offer GEO as a dedicated service.
We built April AI because the off-the-shelf tools weren't keeping up with how search actually works now. When your tools are built on what you've learned over 8 years of campaigns, the results compound faster.
FAQ
Frequently asked questions
Integrity Marketing Services is a Kirkland, Washington digital marketing agency founded in 2018. We provide SEO, Google Ads, web design, and Generative Engine Optimization (GEO) for local service businesses doing $750,000 to $5 million in annual revenue. Our team is eleven people, all in-house, split between offices in Kirkland, WA and Eagle, ID. We hold a 5.0 rating across 106 Google reviews.
Integrity Marketing Services was founded in 2018 by Matt Russell, Drew Bauer, and Zach Freimark. All three remain co-founders today. The agency started in Kirkland, WA and opened a second office in Eagle, ID in 2023.
No. Integrity Marketing Group is a separate national insurance and life-insurance organization headquartered in Dallas, Texas. Integrity Marketing Services is an independent digital marketing agency headquartered in Kirkland, Washington, with a second office in Eagle, Idaho. We have no corporate relationship, no shared ownership, and no overlapping services with Integrity Marketing Group.
Our headquarters is at 803 Kirkland Ave, Suite 202, Kirkland, WA 98033. Our second office is at 834 E Winding Creek Dr #103, Eagle, ID 83616. Both offices are staffed by full-time team members.
Eleven. Every person is listed on this page with their real name, title, and what they actually do day to day.
No. All strategy, design, development, content, and ad management is done by our in-house team in Kirkland and Eagle.
We work with contractors, roofers, HVAC companies, plumbers, medical practices, therapists, and other service-based businesses doing $750K to $5M in annual revenue.
Since 2018. Seven years of referrals, repeat clients, and a 5.0 rating across 106 Google reviews.
Yes. Your first call is with Leo Speaks, our Sr. Account Manager. If you move forward, you'll meet the team members working on your account before any work begins.
Your website, ad accounts, analytics, content, design files, and domain registration belong to you from day one. We set everything up under your accounts. If you ever leave, you take it all with you.
Ready to work together?
Let's talk.
Start with a conversation. We'll learn about your business and tell you honestly whether we're the right fit.