Web Design for Legacy Painting

Web Design   /   UI/UX Design   /   SEO

Screenshot of a painting companys website shown in three responsive layouts—desktop, tablet, and mobile. Each features a house photo, company tagline, review badges, and sections with painter information and contact details.

Location

Lynnwood, WAWoodinville, WA

Recognition

5-Star Network

Industry

Painting Industry

Objective

Legacy Painting needs a modern, high-impact website that reflects their expertise and growth. The site will showcase their professional, yet approachable brand, highlight impressive projects, and emphasize their commitment to excellence. It will be conversion-focused, with streamlined contact forms and easy calls to action, making it simple for potential customers to get in touch and request estimates. Fun, tasteful design elements will add personality without compromising professionalism, while SEO optimization ensures high engagement and generates more leads to drive business growth.

1

Showcase Expertise and Growth

We highlighted Legacy Painting’s impressive projects and growth with striking visuals and content that clearly communicates their industry expertise and commitment to excellence.

2

Streamlined Conversion Process

We designed simple, easy-to-navigate contact forms and calls to action throughout the site, making it effortless for visitors to engage and request estimates, ultimately driving more leads.

3

Fun Yet Professional Design

We incorporated tasteful, creative design elements that add personality to the website without compromising professionalism, ensuring the brand is both approachable and credible.

A man in glasses and a red cap, wearing a white Legacy Painting hoodie, holds a paintbrush and ladder outside a house. The Legacy Painting logo appears in the top right corner.
A man in glasses and a red cap, wearing a white Legacy Painting hoodie, holds a paintbrush and ladder outside a house. The Legacy Painting logo appears in the top right corner.
Logo for Legacy Painting featuring a minimalist white house outline next to the words LEGACY PAINTING in bold, uppercase white letters, all on a dark blue background.
White outline of a simplified house next to the words LEGACY PAINTING in bold white text, centered on an orange-red background.
Minimalist logo for Legacy Painting featuring a red line drawing of a house outline on the left, with the words “LEGACY PAINTING” in bold black text on the right, set against a white background.

Challenge

Legacy Painting needed a website that would differentiate them from their competitors while showcasing their expertise, growth, and commitment to excellence. Their old site lacked modern design, engaging content, and streamlined functionality, making it difficult to convey the scale of their projects or generate leads. The challenge was to create a high-impact, user-friendly site that balanced professionalism with personality, while also prioritizing SEO and conversions to drive business growth.

Our solution

We created a modern, visually appealing website that reflects Legacy Painting’s values and highlights their impressive projects and expertise. With streamlined forms and intuitive calls to action, we made it easy for visitors to request estimates and engage with the brand. We incorporated tasteful design elements that added personality without compromising professionalism, ensuring the site was both fun and approachable. The site was also optimized for SEO and user experience to generate leads and support Legacy’s growth.

Process of Legacy Painting design

1

Research

We thoroughly analyzed key competitors to ensure Legacy’s design stands out.

2

Target Audience

Focused on understanding Legacy’s ideal clients for optimal user experience.

3

Wireframe

Created blueprints outlining page structure and layout for clarity.

4

Design System

Implemented cohesive design elements to reinforce Legacy’s brand identity.

5

Development

Ensured seamless functionality across devices and browsers through testing.

6

Refinement

Incorporated stakeholder input to enhance design alignment and project effectiveness.

A diagram with four sections using colored sticky notes listing traits: unique qualities, competitive advantages, similarities to others, and areas needing improvement in a painting or service business.

Research

To ensure Legacy Painting’s design stands out, we researched competitors to identify design trends, strengths, and gaps in user experience. We analyzed visual elements, content strategies, and user feedback to understand what resonates with Legacy’s target audience. SEO strategies were also studied to ensure higher search rankings. This research allowed us to create a unique, engaging design that optimizes for lead generation and sets Legacy apart.

Key Findings

  • Strong Reputation – Legacy Painting is known for high-quality work, reliability, and customer satisfaction.
  • Competitive Edge – Their modern, SEO-optimized website and lead generation focus set them apart.
  • Industry Standards – They offer similar services to competitors but aim to differentiate through branding and experience.
  • Areas for Growth – Website improvements, case studies, live chat, and social media engagement can enhance customer experience and visibility.

Recommendations

  • Improve Website Performance – Enhance mobile experience and speed for better user engagement.
  • Enhance Lead Generation – Simplify forms and add live chat for faster customer interaction.
  • Strengthen Brand Identity – Expand project showcases and case studies to highlight expertise.
  • Boost Online Presence – Increase content updates and social media efforts for better reach.
  • Optimize SEO Strategy – Continue refining website content and structure to outperform competitors.
A computer monitor on a white desk displays a website for Legacy Painting, featuring a house, the text Washingtons most trusted painting company, and a red Get a free estimate button. A green plant is to the right of the monitor.
White geometric outline resembling two interlocking house shapes on a black background. The design features simple, angular lines.

TargetAudience

A smiling couple stands outside a modern blue house. Next to them is a profile describing homeowners, their needs, goals, fears, and decision-making factors for painting services, including age, income, and location details.
A professionally dressed man stands smiling with arms crossed in a bright office. Beside him is a business owner profile detailing age, income, goals, location, fears, and decision-making factors for commercial clients.
A color palette showing Brand Red (#E95343), Brand Blue (#2E3547), Functional Grey (#EFEFEF), White (#FFFFFF), and Black (#000000), each labeled in separate rounded rectangles.
An eye chart with a large blue letter A in the center and rows of smaller blue letters and numbers below, used for vision testing. The chart has a black background and a thin blue border.

Visual Design

A collage of website pages for a painting company, featuring team photos, service descriptions, project galleries, contact forms, testimonials, and a red, white, and dark blue color scheme throughout the layout.
A smiling man with short hair and a goatee stands with arms crossed, wearing a white Legacy Painting polo shirt. The background is outdoors with blurred vehicles visible.

I had an amazing experience working with Integrity Marketing on my new custom website.

They did a fantastic job, and I couldn’t be happier with the final result. What really stood out was how closely they worked with me on every detail. I had a lot of requests along the way, and they were incredibly patient and accommodating, making sure everything turned out exactly how I envisioned it. Their professionalism, attention to detail, and commitment to getting things just right made the whole process smooth and stress-free. Highly recommend if you’re looking for a team that truly listens and delivers top-notch work!

Mark A

OWNER OF LEGACY PAINTING