Location
Lynnwood, WAWoodinville, WA
Recognition
5-Star Network
Website
Industry
Painting Industry
Objective
Legacy Painting needs a modern, high-impact website that reflects their expertise and growth. The site will showcase their professional, yet approachable brand, highlight impressive projects, and emphasize their commitment to excellence. It will be conversion-focused, with streamlined contact forms and easy calls to action, making it simple for potential customers to get in touch and request estimates. Fun, tasteful design elements will add personality without compromising professionalism, while SEO optimization ensures high engagement and generates more leads to drive business growth.
1
Showcase Expertise and Growth
We highlighted Legacy Painting’s impressive projects and growth with striking visuals and content that clearly communicates their industry expertise and commitment to excellence.
2
Streamlined Conversion Process
We designed simple, easy-to-navigate contact forms and calls to action throughout the site, making it effortless for visitors to engage and request estimates, ultimately driving more leads.
3
Fun Yet Professional Design
We incorporated tasteful, creative design elements that add personality to the website without compromising professionalism, ensuring the brand is both approachable and credible.
Challenge
Legacy Painting needed a website that would differentiate them from their competitors while showcasing their expertise, growth, and commitment to excellence. Their old site lacked modern design, engaging content, and streamlined functionality, making it difficult to convey the scale of their projects or generate leads. The challenge was to create a high-impact, user-friendly site that balanced professionalism with personality, while also prioritizing SEO and conversions to drive business growth.
Our solution
We created a modern, visually appealing website that reflects Legacy Painting’s values and highlights their impressive projects and expertise. With streamlined forms and intuitive calls to action, we made it easy for visitors to request estimates and engage with the brand. We incorporated tasteful design elements that added personality without compromising professionalism, ensuring the site was both fun and approachable. The site was also optimized for SEO and user experience to generate leads and support Legacy’s growth.
Process of Legacy Painting design
1
Research
We thoroughly analyzed key competitors to ensure Legacy’s design stands out.
2
Target Audience
Focused on understanding Legacy’s ideal clients for optimal user experience.
3
Wireframe
Created blueprints outlining page structure and layout for clarity.
4
Design System
Implemented cohesive design elements to reinforce Legacy’s brand identity.
5
Development
Ensured seamless functionality across devices and browsers through testing.
6
Refinement
Incorporated stakeholder input to enhance design alignment and project effectiveness.
Research
To ensure Legacy Painting’s design stands out, we researched competitors to identify design trends, strengths, and gaps in user experience. We analyzed visual elements, content strategies, and user feedback to understand what resonates with Legacy’s target audience. SEO strategies were also studied to ensure higher search rankings. This research allowed us to create a unique, engaging design that optimizes for lead generation and sets Legacy apart.
Key Findings
- Strong Reputation – Legacy Painting is known for high-quality work, reliability, and customer satisfaction.
- Competitive Edge – Their modern, SEO-optimized website and lead generation focus set them apart.
- Industry Standards – They offer similar services to competitors but aim to differentiate through branding and experience.
- Areas for Growth – Website improvements, case studies, live chat, and social media engagement can enhance customer experience and visibility.
Recommendations
- Improve Website Performance – Enhance mobile experience and speed for better user engagement.
- Enhance Lead Generation – Simplify forms and add live chat for faster customer interaction.
- Strengthen Brand Identity – Expand project showcases and case studies to highlight expertise.
- Boost Online Presence – Increase content updates and social media efforts for better reach.
- Optimize SEO Strategy – Continue refining website content and structure to outperform competitors.
TargetAudience
Visual Design
I had an amazing experience working with Integrity Marketing on my new custom website.
They did a fantastic job, and I couldn’t be happier with the final result. What really stood out was how closely they worked with me on every detail. I had a lot of requests along the way, and they were incredibly patient and accommodating, making sure everything turned out exactly how I envisioned it. Their professionalism, attention to detail, and commitment to getting things just right made the whole process smooth and stress-free. Highly recommend if you’re looking for a team that truly listens and delivers top-notch work!
Mark A
OWNER OF LEGACY PAINTING