Google Ads Audit

Free Google Ads audit for service businesses

Already running Google Ads and not sure the budget is working? Brock Olsen reviews your account line by line across 12 areas and sends back a written report with a prioritized plan, plus a 30-minute walkthrough. Most accounts we audit are losing 20 to 40% of budget to clicks that never convert.

Request free audit

Call (425) 233-8657

5.0 (106)

Google Ads Audit specialists

Since 2018

Free Google Ads audit for service businesses

Goal Of Audit

Know exactly where your budget is going

The point of an audit is simple: see, in plain numbers, what your Google Ads budget is actually buying, and where it is going to waste. The fix is usually not complicated, and you get the full picture whether or not you ever work with us.

What Real Audit

What a real Google Ads audit looks like

Not a five-minute scan from a tool. A person reads your account line by line. Brock Olsen reviews every audit himself, drawing on years across more than ten industries, so the findings reflect how your trade and your market actually behave.

Checklist

The 12 areas we review

Account structure, keyword targeting, negative keywords, ad copy, landing pages, bid strategy, conversion tracking, Quality Score, geographic targeting, device performance, ad scheduling, and budget allocation.

What We Find

What we usually find

Broad match keywords running with no negative list, misconfigured conversion tracking, geographic targeting set too wide, landing pages that do not match the ad, the wrong bid strategy, and overstuffed ad groups.

Deliverables

What you get after the audit

A written report with prioritized findings, an estimate of wasted spend, and specific recommendations, followed by a 30-minute walkthrough call. No obligation. Three paths from there: implement it yourself, have us do it, or take the report to anyone you like.

The number one thing we find is broad match keywords running with no negative keyword list. We audited an account last month that had spent $4,200 on searches with nothing to do with the business. That is a management problem, not a Google problem.

Start a conversation

Across the accounts we audit, wasted spend usually lands in the 20 to 40% range.

Not because the market is too competitive, but because the structure, keyword matching, and negative lists were never built right. Brock Olsen reviews every audit personally, with experience across 10-plus industries.

Outsourced work

WA + ID offices

Point of contact

100%

Asset ownership

Request your free Google Ads audit

Takes about 60 seconds. Results within 3-5 business days.

Or call us directly: (425) 233-8657

Results

What this looks like in practice

Eastside Kitchen & Bath

Web Design · SEO · Google Ads

30-day snapshot

Account restructure and localized targeting for remodeling leads

Reviews

What clients say

See all 106 reviews

"They made a beautiful website with a more than competent understanding of SEO. They will write better Google Ads than you. The ROI has been between 2-10x consistently. They are trustworthy and easy to communicate plainly with."

KG I

SEO + Google Ads Client

"Very easy to work with. Really understand how Google works. Make you feel like your money is valued and every dollar I've spent has come back to me as ROI. Huge fan. Literally every member of the team feels like they are on your team."

Alykhan Sunderji

Google Ads Client

"We started receiving SEO services from Integrity Marketing which made immediate impact in our business. Even after a short period of time we are spending less in ads and getting more leads out of them."

Seattle Bath and Shower LLC

Bath Remodeling

Ready to grow?

Tell us where the business is headed and what is not working. We will tell you, plainly, whether we can help and what it would take. No long-term lock-in, no surprises.

Start a conversation

See pricing

FAQ

Common questions

Our audit covers 12 areas: account structure, keyword targeting, negative keywords, ad copy, landing pages, bid strategy, conversion tracking, Quality Score, geographic targeting, device performance, ad scheduling, and budget allocation.

3-5 business days from account access.

At minimum, once per year. Immediately if you changed agencies, launched new campaigns, or noticed declining leads.

Broad match without negatives, misconfigured conversion tracking, geographic targeting too wide, mismatched landing pages, and bid strategies optimized for clicks instead of conversions.

Yes. If you spend $1,500/mo and the audit identifies 30% waste, that is $450/mo back in your pocket.

In most cases, yes. The bigger win is redirecting budget toward searches that actually convert.

What is a Google Ads audit? A Google Ads audit is a line-by-line review of your account structure, keyword targeting, negative keywords, ad copy, landing pages, bid strategy, conversion tracking, and budget allocation. Our audit covers 12 areas, takes 3-5 business days, and delivers a written report with prioritized recommendations and a 30-minute walkthrough call. No obligation.

From the blog